Archana's Kitchen

  • Bangalore, India
  • Food & BeveragesFood, Media & EntertainmentDigital Media, Content, Content Discovery, New Media

Archana's Kitchen helps millions of users discover recipes for everyday cooking & plan healthy meals

Founded:
2014
Stage:
Steady Revenues
Market:
B2C

Startup Video

Featured

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Media Coverage Page - on Archana's Kitchen | Archana's Kitchen

Jan 01, 2016

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Rise of The YouTube Star | Yourstory

Sep 07, 2015

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Featured on Cover Page of Mint Lounge | Mint Lounge

Rise of The Food Blogger

Mar 01, 2014

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CNBC TV 18 | CNBC

Featured on CNBC TV 18 - What Women Want

Oct 15, 2012

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Google Entrepreneur on The Web | Google

Featured as the Google Entrepreneur on The Web for the outstanding work on Digital Content

Sep 22, 2012

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Featured On Google Chrome Ad | Google

Archana's Kitchen was an inspiration for the first ever Google Chrome Commercial on National Television.

May 05, 2011


Founded

Started Archana's Kitchen where Archana passionately writting recipes

Nov

2008
Media Coverage

Archana’s Kitchen was the inspiration behind Google’s first TV commercial

May

2011
New Product Release

Launched YouTube Videos & Opened platform to contributors

Mar

2013
Customer

Started working with large brands on sponsored content.

Apr

New Product Release

Enhanced tech to increase traffic and content

May

Founded

Incorporated into LLP and expanded team

Aug

2014

Jobs

Team Summary

Archana's Kitchen has a 4 people team.
Archana Doshi - Founder
Suprabha - Content Manager
Malvika Hada - Content Manager
Madhumita - Community & Content Manager
Kavitha Mohanlal - Social Media Manager
4 Home Chefs - Recipe Developers
plus 100 plus contributors contributing recipes to Archana's Kitchen

Team


Product/Service Summary

Archana's Kitchen is India's leading recipe and food discovery website that gives the world a credible and confident 'DIY' solutions for everyday cooking. It has millions of readers using the recipes and videos enhanced with rich content like menu plans, special diets, dinner ideas, lunch box ideas and more.

Product/Service Descriptions

Archana's Kitchen

Today 60% of urban India live in nuclear families and thanks to globalization the palate of the audience is expanding and a huge number of people are looking out of for recipes in the internet.
With over 300 M internet users in India the internet is becoming the primary source for finding information for food and recipes. There is a need for simple and easy DIY cooking techniques that are tasty made with local produce Archana's Kitchen is addressing this need through this platform