Bells and Whistles

  • Gurgaon, India
  • FashionApparel, FashionLifestyle, Retail, Fashion, E-commerce

Bells and Whistles a kids apparel brand with monthly revenue of 30 lacs looking to raise 3 Crs

Founded:
2014
Stage:
Steady Revenues
Market:
B2C

Startup Video

Featured


Founded

The company Brandscape Fashion Private Limited was incorporated on 17th Feb 14

Feb

2014

New Team Member

Our first team member joined on 1st March and the designing started.

Mar

Customer

We sent our first shipment to stores on 25th Sept 14

Sep

Customer

We got listed on Amazon and Snapdeal

Oct

Customer

We got listed on Myntra

Nov

Customer

Added Flipkart and Jabong as distribution channels.

Dec

New Product Release

Bells and Whistles launched its Spring Summer 15 collection

Mar

2015

Jobs


Team Summary

The brand has been promoted by Amit Chand, an alumnus of IIM-Lucknow (2004) and his two friends, each with atleast 10 yrs experience in apparel retail industry. Amit has worked with Madura Garments in various profiles involving brand development, strategy, operations, . With an inhouse designer & sampling setup, the brand is professionally managed,

Team


Product/Service Summary

Bells and Whistles is an outfitter of smart, aspirational, "fusion" style that offers cool global fashion for kids. With a unique design sensibility and a design process which creates a perfect fusion of International Trends and Indian preferences, bells & whistles offers Trendy garments that are classy yet colorful.

How are we different?

Design is our strength and our differentiation. Offering clean, classy trendy fashion at affordable prices (average list price of Rs 800/-) and best quality is what differentiates us from international brands present in India and other domestic brands. We work on story concepts to offer a cohesive "wearable" look for kids. Its "design for the kids"

Product/Service Descriptions