ADIVA LIFESTYLE Pvt. Ltd.

  • Mumbai, India
  • Fashion, Retail, Ethnic, E-commerce, Marketplace

A platform to celebrate India's creativity, artisanship. Hybrid of FabIndia & Farfetch.com

Founded:
2013
Stage:
Early Revenues
Market:
B2C

Startup Video

Featured


Jobs


Team Summary

Founded by key members of craftsvilla.com startup team. Headed by Sarvajeet Chandra, co-founder of Craftsvilla, a strategy execution specialist. Key members are Abhishek Kushwaha, IIMA grad & ex-Head of Jaipur Branch for Craftsvilla, Manoj S. , ex-Head Operations of Craftsvilla. Along with Jasravee Kaur, a consumer insights & research specialist.

Team


Product/Service Summary

Enabling artisans and boutiques to embrace e-commerce. This is being done by adding design, supply chain, marketing, warehousing & customer research capabilities to a highly fragmented marketplace.Kicked off by developing in-house brand to secure livelihoods of artisans. Phase 2 is to enlist & enable boutiques, designers, micro-enterprises.

How are we different?

1. Building a brand in ethnic fashion category, with very few brands
2. Providing merchandising, supply chain & marketing support to artisans and boutiques in an exclusive manner online
3. Becoming a seller on on-line marketplaces to create initial revenues/traction
4. Deep domain knowledge of ethnic category

Product/Service Descriptions