Balu has worked with TCS, Arbitron, UST before handling the IT dept of EthnicSmart. Binu is a fashion designer, Jash is an expert at orders handling. Siju has worked at Dispatch & Delivery for 9 years. Viswanathan was AGM at Hindalco
EthnicSmart.com is a launch-pad for small scale & home-based entrepreneurs to start and build own clothing store. Providing end-to-end support to them to compete with the giants in their locality & level the play ground.