Atul Chatur - INSEAD (France) MBA, JBIMS MMS, B.E. (Mech.) VJTI, Mumbai. Ex-Global Transportation and Logistics Leader at Infosys Technologies, Diverse experience in Information Technology, Private Equity/ Hedge Funds.
Vishal Ambadkar - Founder of India's largest Clearing and Forwarding business for agrochemicals with INR 1500 crores GMV. B.Com.
Building India's largest Vertical E-Commerce Marketplace/ Technology Platform focused on Farm Commerce, with a specific focus on Farm inputs (seeds, agriculture chemicals, micro nutrients, farm equipment/ hardware).
How are we different?
We currently run India's largest Distribution, Clearing & Forwarding business for Agro chemicals and seeds. Our current Gross Merchandise Value (GMV) is INR 1500 crores. We reach approx 20,000 Dealers and 10,00,000 farmers through our current business. This gives us deep insights and massive first mover advantage for building our current business.
B2C website that will act as marketplace to sell Farm Inputs to Dealers (Agri-store owners) and Farmers in India. The website will have products from approx 150-odd Top Manufacturers and will enable both inventory based selling model and also a pure marketplace model. The product is currently under development and we expect to launch it soon. We also have a B2C website and Mobile App called FarmHero.In that we will launch as focused product for Farmers.
This B2C website and Mobile App is targeted towards Farmers who will be able to buy seeds, agro chemicals and farm equipment. The focus is on creating a unique consumer experience for farmers through this product - it will have content and commerce features enabled at the start and will add features for community as we move forward.