Firecart.io

  • Mumbai, India
  • CommunicationE-mail, Marketing, Enterprise Software, Marketing Automation, SaaS

Firecart.io is a Lifecycle Marketing Automation Software for ecommerce and B2C websites.

Founded:
2015
Stage:
Early Revenues
Market:
B2B

Startup Video

Featured

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Making Indian Marketing A Digital Thing | Forbes

Jan 22, 2016

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Interview with Ankur Nandu, Co-Founder at Canvass | Digifire

Dec 26, 2015

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How startup founders are sealing deals over cups of coffee | Times of India Economic Times

Jun 06, 2015

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Canvass Brings An All in One Tool For Marketers With Built in Analytics & Automation | NextBigWhat.com

Jan 15, 2014

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Canvass aims to be to marketing what Tally has become to accounting | YourStory.com

Nov 06, 2013


Founded

Company formed

May

2012
New Product Release

Referral marketing software first version released

Jan

2013
New Product Release

Firecart.io launched to the market

Oct

2015
Media Coverage

Forbes covered us.

Jan

2016

Jobs

Team Summary

Firecart has a team of 5 including the 2 co-founders and 3 engineers. The founders have spent several years in sales, business development, engineering roles in Silicon Valley at companies like Google, Cisco, AMD, Broadcom. The founders studied engineering at institutes like Carnegie Mellon and Georgia Tech and MBA from ISB.

Team

Founding Team

Rahul Lakhani

Rahul Lakhani


Co-Founder, CEO

Sales, Marketing & Engineering at Google and AMD. BS/MS Comp Engineeting at Georgia Tech and MBA at ISB Hyderabad.

WORK

Canvass Inc. (2011 - present)
CEO & Co-founder

SocialKids (2010 - 2012)
Member, Board of Advisors

Tattva Dance Company (2008 - 2012)
Member, Board of Advisors

EDUCATION

Indian School of Business
Masters of Business Administration (MBA) • 2011 - 2012

Georgia Institute of Technology
MS • 2003 - 2004

Georgia Institute of Technology
BS • 2000 - 2003

Ankur Nandu

Ankur Nandu


Co-Founder, COO

Product/Service Summary

Firecart is an eCommerce Lifecycle Marketing Automation Software used by ecommerce & B2C websites to improve customer engagement and conversions across the entire customer lifecycle. Features include marketing workflows, customer segmentation, email automation,referral marketing, landing pages, triggered messages, popups, website tracking and more.

Product/Service Descriptions

Firecart.io

Firecart is an eCommerce Lifecycle Marketing Automation Software used by ecommerce & B2C websites to improve customer engagement and conversions across the entire customer lifecycle. Features include email marketing, customer segmentation, referral marketing, landing pages, triggered messages, popups, website tracking, marketing analytics.