• Bangalore, India
  • MarketingDiscovery, Fashion, E-commerce, Hyperlocal, Marketplace

Flit helps users discover more places to shop in their city. In short, it is a Zomato of Fashion

Early Revenues

Startup Video



Spot a RED balloon, Spot a Parking! ‪#‎BajaateRaho | Red FM

This was our parking spot innovation which was covered by Red FM. Quikr copied us about a month later but we are proud as a small startup we were able to do something so different and make a mark. The Times of India covered it as well

Sep 11, 2015


Madzz wants to give offline stores a fighting chance against online deals mania | e27

This was coverage we received from e27 when we were working to go all India with our first product

Apr 17, 2015


Madzz app is a one-stop-shop for deals in neighbourhood stores | Times of India

Our first version of the product was features by Times of India as a Top Copy which is very popular.

Mar 10, 2015

Media Coverage

Featured in the Times of India






New Product Release

First Beta Launch of our earlier product



New Product Release

We launch our deals product across 9 cities in India


New Team Member

We begin our pivot into Hyperlocal fashion and lifestyle on the basis of data



First round funding by two friends



Team Summary

Krishna (MD) is an international professional with over 15 years of global experience. This is his 5th startup with over two successful startups previously. He was previously a Sales Head at Wipro, Americas of a division of over $100 Million and Co-Founder and Member of The Board at Mango Mobile TV, a successful online media company. He brings significant leadership, innovation and execution experience. He is a Chartered Accountant by education and started his career with KPMG

Alok (Director of Tech) Alok is an executive with over 15 years of experience including 5+ years of Product Development. He was previously a CTO at Elite Price Technologies - a startup in the ecommerce space targeting the UAE Market and a former Principal Consultant with Sun Microsystems. Alok has an MBA from Hult (Dean's Scholar) and BE (Hons) from University of Mumbai


Founding Team

Founder and MD @ Flit - The Fashion Locator in Town, AVP and Americas Practice Head - Manufacturing & Hi-Tech, Global Media & Telecom @ Wipro BPO


Flit - The Fashion Locator in Town (2014 - present)
Founder and MD

Wipro BPO (2011 - 2014)
AVP and Americas Practice Head - Manufacturing & Hi-Tech, Global Media & Telecom

Telugu Entrepreneurs Association (2010 - 2014)


CA • 1997 - 2000

M.E.S. College of Arts, Commerce and Science
Bachelor of Commerce • 1994 - 1997

Alok Dube

Alok Dube

CTO, Co-Founder

Product/Service Summary

Flit's vision is to be the number one online fashion and lifestyle directory and local fashion and lifestyle recommendation service in the world. Flit helps users discover and shop great stores and boutiques and helps stores build and attract an audience.

Flit is a virtual high street bringing the excitement of shopping high street fashion to
the palms and living rooms of customers. Flit showcases great independent brands, great independent stores, and brings incredible value products from iconic stores. For merchants, Flit provides the ability to build excitement, community and followership for their stores and products.

Flit – website (www.flit.in) and app (iOS and Android) – Flit features handpicked products from great stores and boutiques across the city and the country. It helps customers discover unique products, unique stores and great brands. In the process, Flit introduces customers to new stores, new trends and new products. By providing stores across the city, it address

Product/Service Descriptions