Insta Flowers Technologies Pvt Ltd

  • Bangalore, India
  • Logistics, Data Analytics, Flower delivery, E-commerce, Marketplace

Flower delivery platform, driven by customer insights and market trends to become a reliable brand.

Founded:
2015
Stage:
Early Revenues
Market:
B2C

Startup Video

Featured

Image

It’s not too late for Valentine’s Day plans, let these apps help you out | indian express

Indian express profiled our app for vday, we were not even aware that floraa got featured till it did.

Feb 14, 2016

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Valentine’s Day Special: 10 apps that can help you plan a perfect date | techradar

Our was number one app for ordering flowers by tech radar/


Founded

Insta Flowers Technologies Pvt Ltd

Aug

2015

Funding

Received angel funding

Sep

Beta Launch

Launched Beta in bangalore, with iOS/Andriod and website

Oct

Added Delhi & Mumbai

Added Delhi-NCR, Mumbai

Nov

MileStone Single Day order

Processed 100+ single day order

Dec

Added cookieman chocolate & cookies

Jan

2016

Added hyderabad, Chennai, Pune

Jan

Milestone - Single day 400 order

Feb

New Product Release

Florist Partner app went live with 15 florist across delhi, mumbai & bangalore

Feb

Jobs


Team Summary

Rajesh Choudhary, Co-Founder & CEO, Ex Tata tea’s Jaago Re! founding team member, Serial entrepreneur, Founder & CEO iPunch.in; Vice president - e-gov, Calsoft, Senior Consultant - Headstrong. IIT Madras, 2003

Adarsh Yellappa, Co-Founder & COO - Ran multiple franchise like kaati zones, 5 star chicken, sold profitably; studied hospitality in Switzerland, Strong in operations. Lead Designer.

Nitin Agarwal, Co-founder & CTO - Past Adobe, Talisma, like.com (Google Acquired), Serial entrepreneur; IIT Roorkee, 2002

Founding team of Floraa is well balanced in terms of experience & ownership of key areas of organisation. Moreover foundation of this team is laid over friendship which is more than decade old. Rajesh brings the expertise in marketing & sales, Nitin comes with strong technology background & Adarsh comes with strong operational backgrounds.

Team


    • Nitin agarwal

    • Co-Founder

Product/Service Summary

Floraa is first-of-its’ kind, technology enabled flower, cakes & chocolate delivery platform, driven by customer insights and market trends to become a trusted brand for high quality and reliability. We deliver eco-friendly bouquets in less than 3 hours, using analytics to forecast consumption and offer dynamic pricing for florist partners

How are we different?

We intend to use our own warehouse for advanced orders and for popular flowers likes roses & lilies. For rest of orders we use florist partner via partner app for processing of orders and quality control. We are outsourcing logistics for better customer experience and currently doing pilot with roadrunnr and gojavas.

Product/Service Descriptions