FoodStalking

  • Noida, India
  • AdvertisingOnline Classified, Food & Beverages, Food tech, Community, Content

Food Stalking is an community for People who have a passion for FOOD.

Founded:
2015
Stage:
Beta Launched
Market:
B2C

Startup Video

Featured


Jobs


Team Summary

A team of 3 people with diverse backgrounds but common passion for Food.

Akshay Chauhan - He is a Mechanical Engineer & an MBA with around 6 years of experience, majorly into start-ups.
Specialties: Idea Generation and analysis, Deal Negotiation, Customer Acquisition, Marketing, Alliances.

Himani Singhal - She is an MBA with 4 years of experience, primarily into Human Resources. Her previous stint was with Morgan Stanley in a Generalist role.
Specialties: Content & Content Management, Operations, Team Management, HR.

Utkarsh Chauhan - He is a B.Tech with close to 3 years of experience in software development. Most recently with Practo, he worked on a user facing web product.
Specialties: Full Stack Development, Rest Architecture, Data Modeling, UX, UI

Team


Product/Service Summary

Our idea is to build a large & engaging online food community. Food is an area that touches everyone and each one of us has views, opinions, expertise or some thoughts related to food. In our day to day life, we wish to
 Share our food journeys in the form of
o Self cooked dishes
o Interesting & lip smacking dishes at restaurants, parties or events
 Have personalized queries about food like
o What to cook if I only have x, y & z ingredients?
o How to cook a non-onion & non-garlic meal? (And the list goes on…)
 Have a social discovery platform for recipe creations by different users.
 Seek personalized recommendations on restaurants or other food needs on the basis of others’ experiences like
o Which is the best lounge in Hauz Khas to go with family for a dinner having a kids menu within a budget of INR 600 per head?
o What are the must haves when traveling to Kolkata? (and again the list goes on…)
 Connect with experts like professional chefs, nutritionists, food bloggers etc.

How are we different?

USP
The unique selling point of our platform is to be the one stop solution for community interaction over recipes, reviews and personalized food queries etc for both generic users and professionals (Bloggers, Home – Chefs, Home Bakers, Nutritionists, Dieticians, etc). The proposition for both of these stakeholders will be
For Users
- Authentic & collective user opinion
- Community Interaction
- Access to Food related Intelligence of millions of users on one platform
- Structured aggregation of recipes & other food content
For professionals
Relevant audience of food enthusiasts for bloggers & marketers.

Product/Service Descriptions