Gramophone

  • Indore, India
  • Agriculture, Retail, E-commerce, Consumer Internet, Marketplace

Gramophone helps 140 Mn farmers buy best quality agri inputs & provides knowledge to maximize returns

Founded:
2016
Stage:
Early Revenues
Market:
B2C

Startup Video

Featured

Image

Start-up of the day | YourStory

Oct 14, 2016

Image

Top 5 in Ideathon by Vijay Shekhar Sharma, PayTm | INC42

Reached top 5 among 1200 participants. We were the only idea stage company to reach last round

Apr 15, 2016


Founded

Company Incorporation

May

2016

Customer

Started Operations

Jun

New Team Member

Hired Senior Agronomist for advisory

Jul

New Product Release

Added seeds as a category in our product basket

Sep

Media Coverage

Covered by YourStory

Oct

New Product Release

Started development of mobile application

Oct

Mobile app launch

Jul

2017

Jobs


Team Summary

Both the co-founders have deep domain knowledge and have worked across agri-business companies, AgTech focused venture capital funds and have also worked in AgTech start-up building farm management solutions. We have spent more than 10 years in agriculture sector.

Technology & data will be key to our business, which is handled by Ashish who is an alum from IIT Madras and has 8 years of experience at various organizations.

Tauseef Khan
•Vice President, New Business, CropIn Technology
•Investment Associate, Aspada Investments
•Research Analyst, Frost & Sullivan
•Associate Product Engineer, John Deere

Nishant Vats Mahatre
•Investment Analyst, Clinton Giustra Enterprise Partnership
•Analyst, Enterprise Solutions to Poverty
•Assistant Section Manager, John Deere

Education
B.Tech Agricultural and Food Engineering IIT Kharagpur
MBA, Agribusiness Management, IIM Ahmadabad

Team

Founding Team

Cofounder @ Gramophone, Independent Consultant @ Clinton Giustra Enterprise Partnership

WORK

Gramophone (2016 - present)
Cofounder

Clinton Giustra Enterprise Partnership (2015 - 2016)
Independent Consultant

John Deere India Private Limited (2009 - 2011)
Assistant Section Manager, Product Engineering

EDUCATION

Indian Institute of Management, Ahmedabad
PGDM in Mangement • 2012 - 2014

IIT Kharagpur
B Tech. Hons • 2005 - 2009

Tauseef Khan


Co-Founder, CEO

Current -Cofounder & CEO @ Gramophone, Past - VP @ CropIn, Investor @ Aspada, IIMA & IITKGP alum

WORK

Gramophone.co.in (2016 - present)
Cofounder and CEO

CropIn Technology (2015 - 2016)
Vice President - New Initiatives

Aspada Investments (2014 - 2015)
Investment Professional

EDUCATION

IIM Ahmedabad
2012 - 2014

Indian Institute of Technology, Kharagpur
Bachelor of Technology • 2005 - 2009

Dr virendra Swarup Education Center
1992 - 2004

Team Members

Harshit Gupta


VP

Worked in sales and marketing at TAFE and was Micro Market Head at Oyo Rooms

Product/Service Summary

Gramophone is a Direct-to-Farmer platform to bridge the information asymmetry and a one stop solution for farmers to buy agri inputs (seeds, crop nutrition, crop protection & agri hardware). Our technology platform enables better farm management and helps farmers across cropping cycle by giving information on diseases, nutrition and analytics on commodity prices, weather based advisory etc. We are solving for low productivity in India by providing best advisory & quality agriculture inputs to the farmers. Idea is to build 'Google Assistant' for farmers for all agriculture requirements.

Problem Situation:
Farmers face following problems due to unorganized nature of existing channel of agri inputs:
• Availability at the right time
• Availability at right place
• Lack of price transparency
• Genuine products- Spurious products contribute contribute upto 40% of agri input
• Right usage of products has a potential to increase productivity by 30%-40%

Product/Service Descriptions