GreedyGame

  • Delhi, India
  • Gaming, Advertising, in-game advertising, native advertising, Mobile

Advertising 2.0 for the skip generation

Founded:
2013
Stage:
Steady Revenues
Market:
B2B

Startup Video

Featured

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Global programmes help Indian startups like GreedyGame | Economic Times

An idea straight out of college and two years into developing the concept, Arpit Jain's in-game advertising platform GreedyGame is looking at a US office in 2015 to tap into the market. A part of Blackbox Connect in 2014.

Jan 31, 2015

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India’s GreedyGame Selected for Google’s Blackbox Connect Program | I Am Wire

GreedyGame – a Noida based native in-game advertising platform, has been selected for the Google for Entrepreneurs supported Blackbox Connect program at Silicon Valley. It empowers game developers for in-game brand placement for game monetization

Sep 04, 2014

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Mobile games without annoying ads? This Indian startup wants that to be a reality | Techinaisa

India-based startup Greedygame is looking to help mobile developers and brands super-charge their efforts (and revenue). And it plans to do so without interrupting gamers with endless waves of ads.


Founded

Oct

2013
Funding

Incubated at TLabs, investment from Times Internet

Feb

2014
New Product Release

Death Sprint - Released first game with native advertising SDK integrated

Aug

Media Coverage

Selected In Blackbox Connect in Silicon Valley by Google for Entrepreneurs

Oct

New Product Release

Integrated SDK version 2.0 with first game outside of our inventory

Dec

New Team Member

Siddharth joins on Sales and strategy role

Dec

Customer

First pilot campaign with Panchavati Gaurav in Cricket game

Feb

2015
Customer

First big campaign with Snapdeal as brand using games from Octro and Nautilus

Apr

Customer

First US based client Cash4gold

May

Jobs

Team Summary

Arpit heads strategy and publisher relations. He graduated from IIT Ropar and worked in PayPal before starting GreedyGame. Arink heads technology, he studied Computer Science at IIT Ropar and is key contributor in Python. Siddharth is sales head, he graduated from BITS and worked for Capillary for 2 years in client relations before GreedyGame.

Team

Founding Team

Arink Verma

Arink Verma


Founder, CTO
WORK

GreedyGame (2013 - present)
Founder

Google (2013 - 2014)
Contributor

LalajiStore.com (2012 - 2013)
Co-Founder

EDUCATION

Indian Institute of Technology, Ropar
B. Tech • 2009 - 2013

Arpit Jain

Arpit Jain


Founder, CEO
WORK

GreedyGame (2013 - present)
Founder

PayPal (2012 - 2013)
Software developer

SIFE IIT Ropar (2012 - 2012)
Co-founder | Vice President

EDUCATION

IIT Ropar
B.Tech • 2008 - 2012

Don Bosco School, Alaknanda
1994 - 2007

Anmol Mann

Anmol Mann


Head - Sales & Marketing

JEM @ McKinsey, Chief Revenue Officer @ GreedyGame, Manager @ Flipkart

WORK

GreedyGame (2015 - present)
Head of Sales and Marketing

Flipkart (2014 - 2015)
Manager

Flipkart (2013 - 2014)
Assistant Manager

EDUCATION

Indian Institute of Technology, Ropar
Bachelor of Technology (B.Tech.) • 2008 - 2012

Vidyamandir Classes, New Delhi
2006 - 2008

Apeejay School, Jalandhar
2001 - 2006

Siddharth Gupta

Siddharth Gupta


CSO
WORK

GreedyGame (2014 - present)
CSO

Smartwards Services Pvt Ltd (2014 - 2014)
Strategy Consultant, Sales

Capillary Technologies (2012 - 2014)
Manager, Key Accounts

EDUCATION

BITS Pilani
B.E. • 2007 - 2011

don bosco school
C.B.S.E. • 1998 - 2011

Product/Service Summary

GreedyGame enables blending of ads within mobile gaming experience using assets like background, characters, power-ups. It helps advertisers engage audiences while they are playing games, empowers game developers monetise though non-intrusive advertising and allows gamers to enjoy gaming content without having to deal with distractive advertising.

Product/Service Descriptions

Panel

Panel is a tool for game developers to create and manage themes across all their games and brand advertises to create branded campaigns on existing games.