• Kanpur, India
  • AgricultureOrganic Agriculture, Social Impact, Environment, Sustainability, Recycling, Consulting

HelpUsGreen®is preserving River Ganges from becoming a religious sewer by flowercycling® the waste from temples into patented products

Early Revenues

Startup Video



Team Summary

Ankit Agarwal
Asia 21 , Acumen India, Unltd Delhi Fellow Masters in Innovation Mgmt – SIBM, Pune Automation Engineer- Symantec Corporation Executive Board Member – oikos International 13 research papers |1 US Patent

Karan Rastogi
BSc(H) Statistics – University of Delhi
Masters in Business Analytics – Warwick Business School
Cofounder - Swadeshi Footcare Pvt Ltd.
Worked on Fortune500 sustainability list


Founding Team

Team Members

Karan Rastogi

Karan Rastogi


Product/Service Summary

Every year about 8,00,000 tons of flower waste from places of worship is dumped in the Indian rivers choking them to death Helpusgreen® clean the rivers by flowercycling® the waste into handmade, organic and chemical free –
Mitti ® is a first of its kind natural fertilizer (propriety research)
 What makes Mitti® special is the 17 natural elements we add during several stages of the flower composting stage that boost the npk (Nitrogen-Phosphorus-Potassium) value and foster growth of essential microorganisms
o Sticks & Stones ®: Luxury range of incense available in 10 flavors
 Free from carcinogenesis coal and chemical based fragrances
Each Incense is dipped in Essential oil instead of using chemical fragrances
oYagya ®- bamboless Incense made from Cow Dung
Sow, don’t throw
The packaging for Yagya® is made from Tulsi infused seed paper (

Product/Service Descriptions