InsightzClub

  • Kuala Lumpur, Malaysia
  • MarketingMarket Research, Consumer Internet, Marketplace, Online Aggregator

InsightzClub is a technology marketplace to connect market research buyers to data partners

Founded:
2016
Stage:
Beta Launched
Market:
B2B

Startup Video

Featured

Image

InsightzClub launch: article 2 | MRweb

Image

InsightzClub launch: article 2 | MRweb

Image

Launch of Insightzclub: article 1 | Marketing Interactive Asia


Media Coverage

Launch with media coverage

Mar

2017

Media Coverage

Launch

Mar

Jobs


Team Summary

Founders of InsightzClub have 25 years of rich cumulative experience in leadership roles in APAC :
>Two of the largest market research agency networks in the world
>Global Ecommerce Startup with a strong marketplace understand (Rocket Internet/Lazada)
>Global Media Planning Agencies
>Global Analytics consulting

Team

Founding Team

Cofounder & CEO @ InsightzClub, Head of Business Intelligence & Analytics @ GEMFIVE, Head -Analytics & Marketing Intelligence, Lazada Group, SEA @ Lazada Group

WORK

InsightzClub (2017 - present)
Cofounder & CEO

GEMFIVE (2015 - 2017)
Head of Business Intelligence & Analytics

Lazada Group (2014 - 2015)
Head -Analytics & Marketing Intelligence, Lazada Group, SEA

EDUCATION

London School of Economics and Political Science
MS • 2008 - 2009

Indian Institute of Planning and Management
Master of Business Administration (MBA) • 2003 - 2005

Visvesvaraya Technological University
BE • 1999 - 2003

MRITUNJAY KUMAR


Co-Founder, COO

Operations

Product/Service Summary

The core of the product is a programmatic platform which plugs into multiple data sources (all housed on a blockchain)
>First Party Data Sourced through surveys
>Behavioral Data from affinity companies (ecommerce, telcos, retail channels, etc)
>End consumers: validate and update their own data and control their data to a granular level and profit/earn from their own data
>All the data is housed on a blockchain and available as a single view where the data is linked through AI
>Customers (brands and agencies) get insight through automated dashboard and can move from insights to execution (targetting through device ids)

Product/Service Descriptions