iPunch

  • Bangalore, India
  • Social Impact, Mobile

iPunch is app to crowdsource and engage with social & civic issues, via pictures in the context of social impact.

Founded:
2013
Stage:
Beta Launched
Market:
B2C

Startup Video

Featured


Founded

Oct

2013
Customer

Snapdeal agreed to come onboard

Jan

2014
Customer

Indigo Nation Agreed to come onboard

Jan

New Product Release

Beta release planned to limited friends circle on valentines day :)

Feb

Funding

Aim to Close to funding

Feb

Customer

Aim to complete brand integration with 3 existing customers

Feb

New Product Release

Start thunderclap.it campaign with goal of 500 member signup

Mar

New Product Release

Launch with thunderclap.it

Mar

Jobs

Team Summary

iPunch team has the right pedigree to make it successful.
Rajesh, was co-founding member of India's largest ever online voter registration campaign in 2008-09 and is
driven to create social impact using technology. Manish has managed Sunfeast brand and works with large consumer clients. Vaidee is running successfully mobile company.

Team


    • Manish Thapa

    • Brand Experience & Engagement

    • Part time

    • Vaidee

    • CTO

    • Part time

    • Prem Kumar

    • Mentor

Product/Service Summary

iPunch is app to crowdsource and engage with social & civic issues, via pictures in the context of social impact. Users on the app, engage through our unique range of animations that are cool & fun; which replicates how they feel about a particular social or civic issue.

Product/Service Descriptions

iPunch

1: Punch is a mobile app based platform where users can highlight any locally relevant social issues through pictures Just CLICK AND SHARE.

2. Other users shall also click/upload pictures and respond under same genres. Real world photos become
language of conversation breaking the language barrier.

3. Any user who relates to same problem can respond on these pictures through unique raw and primal sound motion expressions which creates stickiness & provide a fun way of instant release of users emotions.

4. Likewise we have developed 30+ sound-motion expressions which captures positive & negative primal & raw human reactions and we will continue developing more going forward as we add more genres and keep the engagement fresh.

5. Gamified engagement through game points, levels, badges and powers creates competitiveness, collaboration, drives engagement and becomes a marker of identity

6. Reward points redeemed for real world brand rewards provides instant gratification, real world issues real world appreciation through rewards.

7. Use of game mechanics step-by-step graduate user up the scale of social consciousness and ultimately connect him with on ground resources to bring positive change.

8. The language of expression, titles, content direction, rewards and payoff represent coolness quotient, fun factor and spontaneity for social change.