Kill Bill

  • Bangalore, India
  • Marketing, Social Impact, SaaS, Mobile

Promote public transport by rewarding bus/metro travellers with cash vouchers

Beta Launched

Startup Video



Pivoted to the new product



New Product Release

Kill Bill App release ( beta )


New Product Release

Launch of go green campaign




Senior digital marketing executive Sales & Marketing
 Apply   Share
Bangalore, India
seo, Wordpress, Facebook Advertisements, Adwords

Job Description
- Develop and manage digital marketing campaigns
- Oversee a social media strategy
- Manage and maintain the organization’s website(s)
- Contribute to UI/UX design for product and make sure the theme is applied to overall digital and offline content
- Write and optimize content for the website and social networking accounts such as Facebook and Twitter
- Track and analyze website traffic flow and provide regular internal reports
- Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
- Continually work on the Search Engine optimization of the website(s)
- Edit and post videos, podcasts and audio content to online sites
- Arrange webinars and webcasts
- Create online banner adverts and oversee pay per click (PPC) ad management
- Write copy for email marketing campaigns
- Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
- Work on printed material to supplement online products

Team Summary

Sangeeth Velekatt:
Takes care of product management & marketing. Has about 16 years of experience in IT industry, mainly in CRM product development and professional services in companies like HCL,Convergys & Huawei. Sangeeth is a graduate in electronics science.

Anirudh Venkat:
Anirudh Venkat, the CBDO of Bixera, has 6+ years of experience in the IT industry. He previously worked at companies like AssuranceBox, Directi and Geometric. He takes care of the business development. Anirudh has an MBA in marketing from SP Jain Institute of Management


Founding Team

Founder @ Bixera Information Technologies Pvt Ltd, Sr Solution Architect @ Huawei Technologies, Technical Consultant @ Convergys, Tech Lead @ HCL Technologies


Bixera Information Technologies Pvt Ltd (2015 - present)

Huawei Technologies (2008 - 2014)
Sr Solution Architect

Convergys (2004 - 2008)
Technical Consultant


College of Applied Sciences, Palakkad
1994 - 1997

Sainik School
1987 - 1994

Anirudh Venkat

Co-Founder, CBDO

Co-Founder @ Bixera, Manager Business Development @ AssuranceBox, Senior Account Manager @ Directi


Bixera (2016 - present)

AssuranceBox (2015 - present)
Manager Business Development

Directi (2014 - 2015)
Senior Account Manager


S P Jain School of Global Management
Master of Business Administration (M.B.A.) • 2013 - 2014

Symbiosis International University
Bachelor’s Degree • 2006 - 2009

Etasi Timpany School
ISC - High School • 2002 - 2006

Product/Service Summary

Kill Bill is a customer acquisition platform for consumer-facing companies. Kill Bill delivers cash vouchers to customers through various channels & programs. One such program is called KillBill Go Green campaign - It encourages people to use public transport by rewarding bus/metro travellers. What user has to do is take a picture of bus ticket using the Kill Bill app and they earn points ( Called as green miles ) . These green miles can then be converted into e-vouchers. The app will also discover places around him where he/she can redeem those vouchers.

Product/Service Descriptions