• Bangalore, India
  • Media & EntertainmentDigital Media, Education

Proof of Concept

Startup Video



Team Summary

The founding team comprises of IIT / XLRI / IIFT / ISB graduates with substantial entrepreneurship experience and cross-sectoral expertise. Yashaswi and Siddharth have already established themselves as capable entrepreneurs. Yashaswi, an alumnus of IIT Kharagpur and XLRI Jamshedpur, is the founder of TestCracker, one of the fastest growing education start-ups in Bangalore. He is one of the finest content creators of India. Siddharth, an alumnus of XLRI Jamshedpur, grew a business from scratch and sold it off at a very healthy profit to venture into KNAPP, which is aligned to his passion for reading and writing. Tushar Sinha, an alumnus of IIT Kharagpur, is an expert on artificial intelligence, the elements of which he brings to KNAPP. Tushar had founded a Social Initiative named Jagruti which worked for livelihood generation for rural poor. Saras, about to graduate from the Indian School of Business, was the youngest employee to Head the Business Development of a Sequoia funded Education Start-up that currently has a valuation of $140 M. Gautham, pursuing MBA from the Indian Institute of Foreign Trade, has 4 years of experience in journalism. He has contributed feature articles to Deccan Chronicle, Sportskeeda, Chakpak, News Today, and Business Today.


    • Siddharth Mehta

    • Founder

    • Tushar Sinha

    • Founder

    • Saras Satyam

    • Founder

    • Gautham Sethuraman

    • Founder

Product/Service Summary

KNAPP is the first-of-its-kind new age media start-up by IIT/XLRI/ISB graduates, which caters to the huge unmet demand for created - rather than curated - content through its 5W1H (What, Why, When, Where, Who, How) framework used by an exceptionally talented team of content writers.

Product/Service Descriptions