PayTunes

  • Delhi, India
  • Mobile Advertising

Bringing traditional audio advertising on mobile in a targeted and measured approach

Founded:
2015
Stage:
Early Revenues
Market:
B2B

Startup Video

Jobs

Team Summary

Team of 3 founders.
Divya Pratap Singh- B. Tech, IITD'10. Ex. Embedded Software Engineer at Qualcomm.
Rakesh Sehgal- B.Tech, IITD'10. Ex Management Consultant at PwC India
Gaurav Tiwari- MBA, Symbiosis Pune'04. Business Development Manager in multiple FMCG and IT companies.

Team

Founding Team

Divya Pratap Singh

Divya Pratap Singh


Founder
Rakesh Sehgal

Rakesh Sehgal


Co-Founder, CMO
Gaurav Tiwari

Gaurav Tiwari


Co-Founder, CBO

Product/Service Summary

Founded by IIT alumni, PayTunes is a mobile advertising platform on Android which helps brands push their audio-ads in form of ringtone jinlges to smartphones of their potential customers while users are directly incentivized in terms of reward points which they can redeem via prepaid recharge and postpaid bill payment options for now.

Product/Service Descriptions

PayTunes

PayTunes is an audio ad platform which gives free rewards to users on each incoming call. It replaces the ringtones of users with ad-tunes and pays user in form of reward points in return. User can redeem these points as free recharges or postpaid bill payments etc.

Advertisers can advertise on this platform with their audio ads and release their campaigns to selected target audience based on age, gender and location. They can also control the ad-frequency and reach of each campaign.