Preksh Innovations Private Limited

  • Bangalore, India
  • RetailRetail Technology, FashionApparel, Consumer GoodsHome Decor, Augmented Reality, SaaS

Patent-pending AR technology to enable consumers to virtually walk-through any shop, pick products off the shelves and purchase online.

Beta Launched

Startup Video



Preksh's technology creating a buzz in Korea | Korea Times

Preksh is in discussions with some of the major retailers and digital marketing agencies in Korea for deployment and strategic partnerships. It is featured in Korea Times for the waves that it created during the 3 month acceleration program there.

Dec 14, 2016


Preksh is a Top 50 retail tech start-up in the World | Insider Trends

Insider Trends is a London and New York blog which captures the major trends in technology focusing on retail. Preksh is featured in the Top 50 list in the blog.

Nov 16, 2016


Preksh graduates from Target Accelerator | Your Story

Preksh successfully completes the pilot with Target with overwhelmingly positive results and a road map for deployment of its technology with Target Corporation.

Oct 05, 2016


Preksh Innovations in K-Startup Grand Challenge | Arirang News, Korea

Preksh Innovations competed with the Top 80 teams in Korea (from over 2400 applications from 124 countries) in August and qualified into the Top 40 and eventually won the 2nd prize after a 3 month acceleration program in Korea.

Aug 17, 2016


Preksh featured in a UK along with Google's Magic Leap and Alibaba. | Evening Standard | UK

Preksh is recognized in UK as one of the AR/VR technology companies along with Google's Magic Leap and Alibaba working in the same space.

Apr 21, 2016


Preksh Wins AmritaTBI PitchFest 2016 | Live Mint

Preksh Wins AmritaTBI PitchFest 2016 among 702 start-ups. It is now going to be incubated in AmritaTBI and is eligible for a seed-funding.

Jan 14, 2016


Target Accelerator Program Batch 4 | YourStory




New Product Release

Visual Commerce Beta Version was launched.



Van Heusen pilots our technology.


Media Coverage

We win the AmritaTBI PitchFest 2016 and are covered in Inc.42 & LiveMint.



New Product Release

B2B SaaS based Beta product released for large customer pilots.



Preksh is one of the 5 start-ups in India to get into the Target Accelerator.


Media Coverage

Preksh is a Top 40 team in the K-startup Grand Challenge in Korea.


Media Coverage

Preksh graduates from Target Accelerator Program with a successful pilot.


Media Coverage

Preksh wins 2nd Prize in the K-startup Grand Challenge in Korea.


New Product Release

Preksh's VR product is released for Beta customers.



Van Heusen is a live customer after the successful pilots.




Team Summary

A blend of Young and Experienced Professionals from premier institutes like XLRI and IIT Madras with experience in companies like Nokia, Wipro, Mahindra and Harman mentored by a leading Korean Angel investor (Michael Hong) and E-commerce Industry Expert (Mr.K Vaitheeswaran).


Product/Service Summary

A patent-pending AR/VR technology platform retailers looking to create an immersive experience for their consumers. Our technology enables consumers to virtually walk-through any offline store or studio on the web and shop for the featured products. An example of a web deployment of our technology can be found here: Retailers can subscribe to our platform and use the tools provided to create unique 'search and discovery' experiences for their products in a visually merchandised setting.

How are we different?

An online consumer is provided with 2 'Search and Discovery' options: Text Search or the Menu-driven Search. However, in offline shopping, people 'Search and Discover' products by 'Looking Around'. We intend to bring this element of 'looking around' into online shopping on the web, mobile and VR gadgets. Our platform is created with a flexible back-end system that allows retailers to customize these experiences depending on the context in which it is exposed to the consumers. Ex.: The experience created for a Brand Page of a retailer will carry more experiential elements whereas the experience created for a Product Display Page contains more catalog information. In the VR deployments, this becomes very critical as the search is completely intuition-driven as against the typical catalog methods.

Product/Service Descriptions